Global Missiology English, Vol 4, No 15 (2018)

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How to Watch and Evaluate Bible-videos Critically - by Johannes Merz

Johannes Merz - Anthropology Consultant with SIL International and International Media Services


Bible-videos are powerful but treacherous communicators, especially when used cross-culturally. This is why it’s important to watch and evaluate videos critically before using or adapting them for new audiences. This article discusses some important principles of image creation and interpretation, which are foundational for developing the skills needed to watch videos critically and to evaluate them. The article ends by giving general practical steps to follow in order to assess Bible-videos before adapting or dubbing them into a different language, or using them for ministry in different settings.